by TechRadar article In the past decade, beauty companies have grown in size and scope.
They’ve created a range of products that are widely embraced and popular.
But they’ve also faced some challenges that have led to a growing number of customers choosing to buy their beauty from third-party retailers, who may or may not have undergone a rigorous safety review.
The answer to the safety questions that have surrounded beauty products is not easy, and it doesn’t come cheap.
We spoke to a team of experts to find out what it takes to be the most innovative beauty company in the world.